A lot of chatter on this of whether or not it’s “fake.” Who cares! That was fun to watch and is creating buzz and conversation! Just what the marketers ordered. Well done Pepsi MAX.
PS – I think if I were that sales guy I would have had to change my pants!
After the iPad Mini launch, Amazon appears to have come back swinging.
A competitor call-out, 3rd party quote, matrix comparison, and a front page placement. Amazon appears to be very interested in defending their 7-inch tablet market share.